2009, What a Year for Bergen Jaguar

Hard to believe the year is almost over. Going onto Bergen Jaguar’s 17th anniversary. First and foremost, Happy Holidays to all. What a year, I wasn’t sure we were going to be around when we started this year, but things have certainly changed. We just found out that Jaguar once again won the #1 ranking In the JD Powers customer satisfaction award. By the way that 5 times in the last 6 years, but who’s counting? Great press on Jaguar everywhere you looked this year. Whether it was the new 2010 XF with added features like our new 5.0L engine, or our 510 Horse Power available in our XK and XF versions. Imagine a car with 510 HP, 0-60 in 4.6 seconds, and it does not even qualify for the gas-guzzler tax! New dramatic interiors in our portfolio editions as well as state of the art technology. And what a reaction to the 2011 XJ, words like modern, stunning, and of course gorgeous.

We also want to congratulate the folks of Bergen Jaguar and Madison Jaguar for making us the largest Jaguar dealer in the tri-state area, yep, we sell more new and pre-owned Jaguars than anyone else and have remained a leader in customer satisfaction. Wow, what a year. We had our grand opening in March at our Madison store, traveled to London for the launch of the 2011 Jaguar XJ, and just had parties at both Madison Jaguar and Bergen Jaguar premiering the new XJ. Jaguar Corporate got a new (actually an alumni) Executive Vice President of Sales and Marketing, Richard Beattie, and we got a new sales manager at Bergen, Paul “the teacher” Sheridan. Mr. Rattan Tata came along with Ravi Kant and took 2 hours to discuss their plans as well as our preparations for the “new Jaguar”. What an honor. If you get a chance, Please take a look at our web sites: bergenjaguar.com and madisonjaguar.com for the latest in Jaguar news, whether real or maybe a little true. I want to thank our customers, vendors, Jaguar, and of course our staff for making a very difficult year survivable…I promise we’ll do our best to earn your trust and anticipate your needs.

My Trip to London for The Launch of the All-New XJ

This was some launch… Included
was Jay Leno, a posh gallery in central London and absolutely gorgeous weather.

Before I tell you what I thought of the all-new 2010 XJ I’ll quote what some of the other dealers and press said: “Absolutely Stunning, Jaguar is Jaguar Again, The Kitten is Smitten,” and finally the New York Times said: “Jaguar takes a bite out of the competition.”

All I can say is wow, the pictures and video's just don't do the all-new XJ justice. It's a cross between our Jaguar XF, a Bentley and a Riva speed boat. Some of the highlights of the new car include a panorama roof, a plasma screen instrument panel, a HD center consol screen, an all aluminum body (which is actually 50% recycled and at the end of it's life, 85% recyclable) and the lowest CO2 emissions in it's class.

Plus, the car just doesn’t look great, it also boasts some outstanding performance. 0-60 miles per hour is made in a mere 5.4 seconds for the normally aspirated engine and an incredible 4.7 seconds for the supercharged version… and with great gas mileage to boot! All in all, it’s a “nice sandwich.” It's just so nice to see Jaguar being Jaguar again, beautiful fast cars, always in style. Thanks guys for the opportunity to be involved in such a great company...