Well, your father is probably driving a Mercedes or BMW, forgive me for not mentioning Lexus or Audi (let’s just leave that for another time). Jaguars are as dependable, and some models even more dependable, than that of our German and Japanese rivals. As a matter of fact, Jaguar dealers are constantly rated above those of Mercedes, Lexus, BMW and Audi.
So why don’t we see more Jaguars on the roads? The reason isn’t great for Jaguar dealers, but it is for our customers who love British luxury. Jaguar imports less than 15,000 cars to us here in the USA. (Yes, they are all still made in the UK). By comparison, Mercedes Benz, BMW, Lexus, and Audi import more than a 1,000,000 cars in comparison to Jaguar’s 15,000. Jaguars are as gorgeous as the competition and as tech friendly, maybe even more so, remember the Brits invented Radar after all. Jaguars are not more expensive to own, they stand out in the crowd and seem to always be parked out in front of the restaurant.
Since Jaguar is a niche luxury motorcar some might think you’d be missing out on a few things, but with all the technology you could expect from any other luxury car, all-wheel drive and an interior that puts our competition to shame, Jaguars are an absolute joy to own and drive. Whether it’s a trip to the mall, a soccer game or to the bagel shop on a beautiful spring Sunday morning while listening to “Born to Run” Jaguars tend to make every trip a special occasion.
At Madison we sell and service only Jaguar. We are the only Jaguar dealer in the tri-state area to be exclusively Jaguar too. Don’t come in just for the exceptional customer service, come in for the hospitality too. We’ve been in Madison since 1955, and believe me, we know what we’re doing.
